TrueMoney Database List We hear more and more about how important videos are to spread content and information about our company. In other articles, such as the one about SEO for ecommerce , we have written about how important it is not to exclude this channel of visibility that is too often IGNO But how do you do SEO for YouTube ?
This post is intend to be
a guide to SEO optimization for YouTube videos . So you can take full advantage of this opportunity that the web offers us to increase organic visibility in a way that YOUR COMPETITORS are most likely STILL IGNORE.
In explaining how to do SEO
Youtube, we will use as a case study that of Agata, a tourist guide from Florence who, with our support , in the last year has increased organic (free) views (visits) on her Guide me Florence channel by 12,750 , going from 259 visits last year to more than 13,000 visits. Also doubling the number of subscribers to her Youtube channel .
What is SEO on Youtube?
With over 2 billion monthly active TrueMoney Database users , YouTube is the second most popular social media platform in the world, after Facebook. This means we have enormous potential to reach a large audience with our videos .
Just to give you some more numbers:
There are over 20 million active YouTubers (source: YouTube)
That said, how can we get our videos found by people looking for information about something we have to say? The answer lies in SEO for Youtube .
Youtube SEO is the process of optimizing our
videos so that they appear higher in YouTube and Google search results (video and search).
In fact, improving SEO on YouTube not only leads to greater visibility of videos on this platform, but can also have a positive impact on Google search results , for two reasons:
Below is an example of a search for which, with one of our clients, we managed to have a double positioning (both with the video and with the first result in SERP).
Here, instead, are the results on the
Google video SERP (search engine And suitable answers and results page) and on the YouTube search for the query “ Florence in one day ” for which Agata’s channel is positioned in first position on Google and in second position (immediately after the sponsored ads) on YouTube.In response to these doubts of yours, we list all the advantages that using YouTube consistently can give you.
