Check the “People also ask” box as well. People also ask And don’t forget about the “Searches related to” area at the bottom of the search results. Searches related to give some insight into the other less popular but more specific searches people are performing around that topic. However, I must warn you that collecting these keywords from Google manually can be pretty time‐consuming. So, maybe it would be a wise solution to use a professional keyword research tool to find thousands of nice long‐tail keywords in a matter of seconds.
I use Ahrefs’ Keywords Explorer for this purpose
That’s natural as I’m working for the company, but you can use any marketing tool of your choice. The process is usually simplified to the following actions: I enter a Data keyword Choose the needed report Apply the Volume filter as I want to find keywords with low search volumes in my niche If I’m looking for more specific queries but not general ones, I can also use the word count filter to find long‐tail keywords consisting of many words. Keywords Explorer also offers the Questions report. These types of queries are going to probably be “unpopular and specific”, read long‐tail queries.
If you prefer to stay within your budget
Limits and use mostly free tools, try Answer the Public. It does something similar. There is another effective way to discover promising long‐tail keywords in your niche/industry. You can browse the keywords for which your competitors are currently ranking. Again, I do it in Ahrefs, but you UK Business Phone List do it in your favorite marketing tool. I just enter a competitor’s domain into Ahrefs’ Site Explorer, go to the Organic Keywords report, then filter for keywords with low search volumes. Side note: This is a very informative video on How to Do Keyword Research in 2024.