How much does an (incompetent) SEO consultant cost? To understand the advantages of this activity, it is necessary to consider that SEO optimization includes two macro areas :
On-site SEO (internal site activities): such as producing content optimized for Google after a keyword search;
Off-site SEO (activities external to the site)
For example link building, which consists of making external sites link to our site . The more authoritative these sites are, the more the authority of our site increases and therefore its positioning in search results. Link building often takes shape by purchasing the publication of articles on external sites , which requires a budget that depends on the complexity of the project.
Another example of the range
Of additional SEO services that we have implemented on Legge3.it concerns the SEO optimization of the personal website of the client gianmariobertollo.com.
Since 2023, we have started
An optimization, content production and link building activity, leading the site – which previously generated little traffic – to position itself for various keywords and to reach 149 organic leads in June 2024 (which are added to the 1,581 coming from Legge3.it) .
seo lead generation
* In the photo, the screenshot of the organic traffic to the Gianmariobertollo.com site .
This means that through SEO activity Crypto Users Number Data we managed to obtain a double positioning on Google, something impossible to do with other advertising tools such as Google Ads.
seo lead generation
*The photo shows the demonstration of the double positioning we obtained with the keyword “debts with Equitalia”.
For example, for the keyword “how to resolve debts with Equitalia” the site gianmariobertollo.com is in first place on Google, followed by the Revenue Agency and the site Legge3.it.
This means having two access points on Google and, consequently, greater visibility compared to the competition.
3. Sector competitiveness
Industry competitiveness is a major factor that impacts SEO optimization prices.
Not all industries are the same: in highly competitive ones, reaching the top positions in the SERPs is more difficult, requires more effort and resources, and consequently SEO prices are higher.
4. Geographic location
Another aspect that should not be underestimated is geographical location .
A multilingual site that wants to position itself in 5, 6 or 7 countries with different languages will have to request a multilingual SEO service , which is more complex, as it requires keyword research in different languages.
This takes more time and therefore higher costs.
On the contrary, those who need to position themselves in a limited geographical area , such as Milan or Turin, will generally have lower costs .
How much does a seo consultant cost?
5. Experience and reputation of the SEO agency or consultant
Last but not least is the experience and reputation of the SEO agency or consultant you rely on.
The costs of an SEO campaign depend largely on the hourly cost of the professional or agency that follows it .
Those with more experience in the sector, more active case studies and more publications tend to ask for higher rates. This is because experience and expertise have a value and cost more.
As the saying goes, “If you pay peanuts, you get monkeys.”
SEO requires expertise , like all technical Cracking the UK Mobile Code: Beyond the 07 Prefix professions, it is a job that involves many hours of commitment , depending on the project.
The costs of link building , for example, vary based on the complexity of the project and it is not realistic to think that you can obtain results with a budget of €100 or €200 per month .