Gestalt B2B Web Design Principles – Part 3 (With Examples): Laws of Proximity, Uniform Connectedness & Good Continuation

From reading our first post on gestalt b2b web design principles, you know that gestalt forms the basis for the various principles and laws that designers—web or otherwise—follow in their work. In this third installment in our exclusive gestalt series, we want to tell you all about three concepts that are interrelated and equally important. They are proximity, uniform connectedness and good continuation.

So far, we’ve gone over the figure-ground relationship and simplicity or minimalism in design and how these apply to designing a B2B site. Now, we’re taking what we’ve learnt from earlier entries in the series and building on them.

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Proximity, uniform connectedness and good continuation are deceptively simple. After you understand what they’re all about, you’ll say to yourself, “Ahhh, that does make sense!” Nonetheless, you’ll be quite shocked at how hard it is to spot these design principles in any given layout or structure.

It takes a truly skilled web designer to understand oman whatsapp number data 5 million these concepts, but that’s exactly whom you want designing your B2B site.

Without further ado, here’s what you need to know about proximity, uniform connectedness and good continuation.

 

The 411 on Proximity Uniform Connectedness & Good Continuation

 

The best way to immediately get what we mean development of teaching materials when we talk about proximity, uniform connectedness and good continuation in design is to compare that concept to a paragraph. That’s right: Your basic paragraph that you’ve encountered in any piece ao lists of writing that you’ve ever read in your life. A paragraph…just like this one, in fact.

Know that the only reason why you can easily absorb and understand what you’re reading in each and every paragraph in this blog post is because of the use of three very vital gestalt-design principles.

The layout of the paragraphs in this blog post relies on it respecting the laws of proximity, uniform connectedness and good continuation.

Consider, for a moment, what any given paragraph would look like without the laws of these three gestalt principles in full effect.

It would naturally be a disgusting mess that wouldn’t lend itself to easy reading or comprehension by any means. Take a look at this disgraceful example to see what we mean:

 

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