Advantages of Google Ads Campaigns in Lead Generation Maybe they search on Google for “breast augmentation surgeon”, click on the Google ADS ad, then exit the landing page because they are looking for more information but, if in the meantime the campaigns on Meta are active, they scroll on Instagram and find the of Dr. Peron again. So the message is repeatand, if it is done well, it can only increase the chances of reaching the company goal which is , obviously , the sale .
To simplify things a lot, we can
Say that if we want to appear among the first results on Google and have visibility on the SERP, which is that big page where the results appear during the search, at that point we should choose Google ADS .
If, on the other hand
Our goal is to intercept users who are not 100% aware of wanting a product or service, we should focus on Meta.
Otherwise, if we want a long-term result does not involve pay-per-click , but slightly extends the time Binance Database to obtain the result, then we will choose SEO that will allow us to position ourselves in the first organic (not spons results of Google’s SERP.
Obviously this is a simplification and
We n to delve deeper into the specific cases. It is true that a perfect situation. Is one in which all. Traffic channels are monitor.
It is equally true that when there are
Not enough resources to monitor all. The And suitable answers and channels. It is good practice to start with one channel. begin to collect results with that and then. Over time. Add the others .
For example, in the specific case of
Doctor Peròn, Luciano Perrone, as we do with all our clients. We start with just one channel, in this case Google ADS, then we add the campaigns on Meta and. Just two months ago, we also star working on SEO.
