Botim Data BTC Database While more and more companies are A Complete List Of Unit Phone Numbers focusing their efforts on trying to appear in the top 3 of search results, others prefer to go to war against their competitors. Indeed, there is nothing more frustrating than seeing your sworn enemy in first position on Google when you type in “Best Italian restaurant in town” ( But I am the best Italian restaurant in town! 👿 ).
In an attempt to gain positions
Some companies do not hesitate to implement poor quality SEO. In this article, the experts from the SEO agency in Montreal , My Little Big Web, explain how to protect yourself from it.
What is negative SEO?
Botim Data BTC Database Negative SEO is the set of techniques put in place to deliberately harm the SEO of a website. Since Google declared war on bad SEOs (black hats) who use artificial techniques to improve their SEO, some have seen it as an excellent opportunity to penalize their competitors.
In the same way that they focus part
BTC Database Of their efforts on improving their positioning in search results, they also take advantage of it to put in place all the bad SEO practices, hoping that Google will penalize the targeted site (and it can work!). There are many ways to put in place negative SEO. Here are a few examples:
● Posting fake comments to blatantly BTC Users promote a blog or a brand. Internet users will think that the message was written by people working in the company and this will harm its brand image.
● Denigrating the competition by pretending to be a dissatisfied customer. This practice has no direct impact on SEO but it harms the company’s reputation on the internet. However, the notoriety of a brand will influence visits to its site and therefore its referencing.
● Posting a competitor’s link on poor quality directories monitored by Google: directories of XXX sites, online games, sale of medicines, etc.
● Buying a large quantity of poor quality inbound links during a limited period. This practice is well known to Google and will harm the referencing of those who use it.
Creating a blog or a website: the differences
BTC Database Without being computer experts or experienced Internet users, we have heard these terms very often. Whether you already follow people on sites on subjects that interest you or you consult them to find a service provider or to make your purchases online, you have certainly already visited a blog or a website.
Often, the difference between the two is not very clear. In reality, what really differentiates a blog from a website?
A Blog (or blogue in French) is a “Personal website
BTC Database Maintained by one or more bloggers who express themselves freely and at a certain frequency, in the form of posts or articles, informative or intimate, dated, in the manner of a logbook, signed and classified in reverse chronological order, sometimes enriched with hyperlinks, images or sounds, and which may be the subject of .
BTC Database The specificity of a blog is therefore Special Database Address the creation of articles, on a regular basis, which are, most often, open to comments from readers (some blogs do not accept comments). It is a tool for exchange allowing to establish a relationship with readers and, why not, a certain authority in a specific field.