What we will see
Here are the topics we will explore in this article :
The key metrics you absolutely need to keep an eye on
Metrics to analyze in a campaign
What metrics to analyze in an ad group
What metrics to track for ads
What is the real business goal? Tracking what really matters: Return on Investment
How to Analyze Facebook Ads on Analytics
We will share with you the metrics in our dashboard that we check every day to understand if the campaigns, ad groups and ads are working.
If they are doing well, then there
Are additional metrics to look at to Self Employed Database improve the results of our sponsoredWe are going to say something that seems obvious to us and unfortunately it is not: our role as advertisers is not just to circulate posts, we must actually monitor
Facebook ADS to understand how much the client is spending and how much he is earning . So how does our work benefit our client.
We will show you how we analyze our campaigns, not only in terms of clicks or conversions, but also, for example, how many and which ads contributed to the conversion .
An important point that deserves a
Brief preview is number 5: what is the real business objective? This is an aspect that we often struggle with and we will explain why. Let’s say that the entrepreneur needs to generate leads to obtain, for example, a request for a quote or an inspection for the installation of mosquito nets.
Since this is not an e-commerce What you’re saying and that immediately generates a sale, it is very important that the company collects leads that subsequently convert . This is data that we as an agency cannot know since an internal commercial process takes over the company. Therefore, it is the entrepreneur who must store this data , although this is not a completely obvious or.
