Today’s post is about webinar funnels and the case study of Ipicky Academy (now PerCorso Perbellini) , of which Valeria, together with Luciano, are the founding members and our loyal customers.
Together with Alessandro Desilvio
Senior Media Buyer , we will talk to you about the webinar funnels that we carried out with them and the results obtained, which are objectively interesting and noteworthy.
But first let’s see what the
webinar funnel is, how to monitor the Gambling Data Hong Kong results of a webinar, when to change the strategy, how to structure advertising campaigns on Meta and how to organize the live.
What is Webinar Funnel?
The webinar funnel is a digital marketing strategy that aims to educate your potential customer through a webinar and prepare them to purchase your product or service.
This marketing strategy allows you to shorten the time it takes to convert a customer and increase their level of awareness about your product or service .
How does a webinar funnel work?
The webinar funnel uses a video, an explanation or some bonus that you offer during a live broadcast to understand the power of your service . This is something that would be difficult to explain with a simple ad, a landing page or by calling the potential customer directly.
The webinar funnel shortens
This process and allows you to convert from one to many , instead of one to one, by collecting a certain number of contacts and explaining the power of your service through a video.
To go to the specific example of our Cracking the Code: Unveiling the Secrets of the 646 Area Code clients Luciano and Valeria and PerCorso Perbellini, someone who comes across an offer to buy a photography course, if he doesn’t know the photographer and the course, how can he buy it? Everyone asks: “Who is this?