Inbound links, also known as external links or backlinks, are one of the indicators closely related to SEO measures . There was a time when the more inbound links you had, the higher your search ranking would be, but in recent years, not only the number but also the quality has become a major factor. In this article, we will focus on “how to acquire high-quality inbound links” and “how to find the source of inbound links,” which can have a positive impact on SEO.
table of contents
1. What is a backlink?
2. Benefits of acquiring backlinks and their relationship with SEO
Benefits of getting backlinks
What are backlinks that have a positive effect on SEO?
Low-quality backlinks can negatively impact your search rankings.
3. How to increase backlinks
4. Methods and tools for checking the number of inbound links and linking URLs
5. How to Deal with Low-Quality Backlinks
6. Operate your website in a way that allows you to acquire high-quality inbound links
Consult for backlink acquisition support
What is a backlink?
An inbound link is a link from a domain (external site) other than your own. It is one of the factors that affect the evaluation of a site .
Benefits of acquiring backlinks and their
Benefits of getting backlinks
When you acquire a backlink, you can expect traffic from the link source to your own site . If the visitors of the link source and the visitors of your
Bank User Number Data own site do not overlap, it can also lead to an increase in visitors .
If external sites reference or quote your content , your page will be more likely to be recognized by search engines such as Google as providing high-quality content.
Furthermore, acquiring backlinks makes it easier for crawlers to access the linking site, improving crawlability .
What are backlinks that have a positive effect on SEO?
Just having a lot of backlinks is no longer enough to be ranked highly by search engines as it was in the past. PageRank (one of the indicators that search engines use to measure the importance of a web page) will improve if search engines determine that a page has high-quality backlinks.
Examples of backlinks that are said to have a positive impact on SEO include :
The page that links back to you provides valuable information to users
The linking page and the linked page are highly relevant
Websites and services are introduced
Related article: The importance of external links and their impact on SEO
Even if you want to acquire backlinks, malicious methods such as link buying and selling are not allowed because they violate Google’s webmaster guidelines. Please try to increase the number of natural links that are naturally installed.
Low-quality backlinks can negatively impact your search
Please be careful because backlinks that violate Google’s Webmaster Guidelines can lead to a drop in search rankings.
For example, Google has announced that the following backlinks are not allowed :
Offering money for the link itself or for posts containing links
Exchange of goods or services in connection with the link
Mention a specific product and send it to them for “free” in exchange for a link.
Excessive reciprocal linking (“link in exchange for linking”) or creating partner pages for the sole purpose of reciprocal linking
Large-scale article marketing or guest posting campaigns that use keyword-rich anchor text links
Use any automated program or service to create links to your site.
Specific use cases without giving third-party content owners the right to choose whether or not to apply qualifying attributes to outbound links as appropriate.
Required to link as part of terms, contract or similar arrangement
For more details, please see the following “Google Search Central”:
☑︎Reference: Link Program | Google Search Central
How to increase backlinks
The key to getting more valid backlinks is to create quality content.
The following types of content tend to attract inbound links , so keep them in mind :
Primary information such as research, surveys, and statistical data
Expert glossary
Event Report
Summary information
Tool Introduction
news
Chaos map (industry map), etc.
☑︎Related article: 5 ways to increase backlinks
Methods and tools for checking the German mobile numbers adhere number of inbound links and the linking URL
To check how many inbound links your website has acquired and what kind of pages are linking to it , it is useful to use tools. We will introduce two tools, one paid and one free.
① Check your site’s backlinks with Google Search Console (free)
Click on the “Links” menu in Google Search Console.
How to check your backlinks
You can check for free which pages on your site have inbound links, the sites and pages that link to them, the link source text, and more.
